PLUS FRIENDS

PLUS FRIENDS is a boutique entertainment partnerships agency that connects talent and brands through authentic and cultural-driven collaborations.

We specialize in discovering and nurturing the next generation of talent in music and sports while helping brands strategically navigate the entertainment space to create impact and cultural relevance.

With a deep understanding of cultural nuances, trends, and the evolving entertainment landscape, we leverage our fluency, relationships, and youthful position as consumers and creators of culture.

The best partnerships are rooted in authenticity and shared vision. When collaboration feels natural — like working with friends — that’s when the magic happens. In business, as in life... business is better with friends.